Whenever I write content for my website or blog, I want a page 1 ranking on Google.
It’s important to learn techniques about how to get in the first page of Google, because most people searching for information these days don’t look much further than the first or second pages of their search results. If you’re not on the first few pages, it’s likely that your article will never see the light of day, let alone reach its intended audience.
So, with no further ado, here’s 5 easy steps to show you how to get your article or blog post ranking on Google – and how to appear on thate all important first page of Google search results.
Step by Step: How to Get Ranked on Page 1 of Google
Firstly and foremost, you need to make sure your website or blog is set up for Search Engine Optimization (SEO).
- Clearly define the purpose of your article and the points you want to cover.
- Research your topic for suitable long-tail Keywords using an application like Jaaxy
- Write your article, using the keyword in the title and first paragraph
- Avoid keyword stuffing
- Write naturally with a conversational style
- Follow a logical structure for your article or post
- Make good use of headings and images to break up the content
- Aim for an article between 1000-2000 words if possible
- Invite comments and feedback at the end of the post
- Publish and submit your article to Google (you can also use webmaster tools to do this)
- Share your content via Social Media (Facebook, twitter, Instagram, Linkedin etc)
Keyword Research in Action
Recently I wrote a landing page article for Wealthy Affiliate using Keyword research. As Wealthy Affiliate is already fully optimized for search engines, I’ll just walk you through steps 2-6 listed above, to show you how I went about it.
1. Purpose of Article
In this case, my article talks about how to build a free website or blog to inspire more people to get creative and write about topics they are passionate about.
In this instance, I targeted horse riders, as many take on ‘project horses’ (horses that need a lot of work and TLC) so I wanted to demonstrate how a blog is a great way to document their journey and the progress of their four legged friend.
2. Keyword Research
I jumped on to Jaaxy to do my keyword research. Jaaxy is an absolutely fantastic application and I could spend hours on it. It’s highly addictive and I always finish up with many topics and keywords that I save for future articles.
Start with a broad search term. In this case I started with “create a free website.”
As you can see from the screenshot below, this gets an average of 13,247 searches per month. But the Quoted Search Results (QSR) is high and the Keyword Quality Indicator (KQI) is poor.
- Avg. (searches) of 50 or more
- QSR of 50 or less (but anything under 200 is fine)
- and KQI needs to be Great
Jaaxy will suggest keywords, and as you can see, it suggested “how to create a free website” which fits all my criteria for a perfect keyword. However, I decided to see if I could find an even better keyword and after a few minutes research found this one:
But, in the end I decided to call my article “How to create a free website for a small business or blog” as this was made up of many of the keyword combinations I had researched…
Below are all examples of long tail keywords within the title of my blog post:
- How to create a free website
- Create a free website
- Create a free website for a small business
Why not try Jaaxy for yourself, just type in a phrase in the box below and check out the results;
3. Write article naturally with a conversational style
Big rule of thumb:
Don’t compromise the readability of your content when using Keywords!
I use a pretty simple structure for my posts as follows:
- Introduce topics
- Point of wisdom1
- Point of wisdom2
- Point of wisdom3 etc.
- Conclusion or call to action
Use of images throughout your articles helps illustrate ideas, creates visual flair and enhances the overall content and readability of the page.
4. Publish and submit article to Google
Submitting published articles to Google can speed up the process of getting indexed on Google, and it’s pretty quick and easy to do.I also use XML sitemap for all in one SEO and Webmaster Tools on my WordPress sites as this ensures any content is quickly submitted and search able on index.
5. Share content on Social Media
Facebook, Twitter, Linkedin and similar applications are a great way to generate traffic to your content quickly and invite feedback. You can even set up WordPress to automatically share content on social media through the use of plug-ins.
Or just copy the post URL and paste directly into a new post on Facebook etc.
If you are prepared to spend a few dollars, you can also set a budget on Facebook and boost your post. This is quite effective, especially if you narrow down your target audience to people who like topics related to the content you have written.
If you are going to boost a post on Facebook, or do any advertising, I’d recommend you set a budget on what you want to spend, and monitor results carefully, to make sure you’re getting the results you expect.
The proof is in the results!
After 24 hours, my latest post was indexed and showing on Google. A quick Google search shows that I have been ranked on PAGE ONE. Now that’s what I call a result!
Interested to learn more?
If you’d like to find out more about this topic and everything else you’d ever need to know to build a successful website, I recommend you check out Wealthy Affiliate. It’s free to join, plus, you can build your very own website in less than five minutes.
Please feel free to connect using the comments box below.
Thanks for reading, Cheers, Karen