There are so many product choices for affiliate marketers to promote and sell online, that sometimes it can be hard to know where to start. So what are the best affiliate products to sell online? Here’s four quick tips you should always consider BEFORE you start promoting an affiliate product to your existing and potential future customers.
1. Research top selling products for your niche
First things first. You need to understand your customers, visitors and readers of your website. What is it that appeals to them, what problems are they trying to solve and what might they be looking for when they search and find your website on the internet?
It’s really important to do your homework on this.
Once you have an idea of what is likely to appeal to your readers, then you can start researching suitable products on the internet. Find out what items sell well – a good place to start is on Amazon – go to the category related to your niche and sort by best-selling.
For example; say your blog is in the camping niche and you decide that you want to write a post about sleeping bags. A quick search on Amazon will show what the best-sellers in that category are:Not only can you see the best-sellers, but you can scroll down and view the ‘most wished for’ which is a good indication of whether that product is likely to be of interest to a wide range of people in your target niche. Another way to find suitable products to promote is a good old google search. Try searching for “Top Selling [your product/niche]” or “Most Popular [your product/niche]” and this will always bring up a wealth of information for you to research further.
Sometimes the best affiliate products for your niche may be the least obvious. So be prepared to think outside the square and get creative with your research and search terms.
Another thing to consider when researching products to sell is whether a person is likely to make a purchase of [x product] online – or whether they would prefer to make the purchase in person. For example, a camping enthusiast might not think twice about buying a sleeping bag online, but may prefer to purchase a specialized pair of mountain hiking boots in a store where they can ensure they are fitted correctly.
2. Price point matters
Writing quality content for your blog takes time and energy, so it’s important that any affiliate products you promote are worthwhile. Price point matters.
Let’s say you are promoting products that offer an affiliate commission of 7%. When you sell a $20 item, you’ll only receive $1.40 in commision. However, an item that sells for $100 will return you a commission of $7.
As you can see, it makes much more sense and it’s much more profitable to promote higher ticket items.
Try to find products to promote that are between $100 – $500 as these tend to sell well online. Of course, if you are in a highly specialized niche you may even be able to promote higher value items, again, research your products and understand your readers.
3. Commission % payable should be considered
Always consider the effort you are putting in and the commission payable. When you are promoting Amazon products, it is worth checking out the Amazon Associate Fee Structure
As an affiliate marketer, the best categories on amazon to promote are Amazon Fashion Women, Men & Kids Private Label, Luxury Beauty, Amazon Coins at 10% and Furniture, Home, Home Improvement, Lawn & Garden, Pets Products, Pantry at 8%The Lowest paying categories are Video Games & Video Game Consoles 1% and Televisions, Digital Video Games 2%
This can really impact your bottom line when you start to make sales.
For example say you sell a $150 item – here’s how those different commission rates play out:
- at 10% commission would be $15
- at 8% commission would be $12
- at 2% commission would be $3
- at 1% commission would be $1.50
I know which products I’d rather be selling. Personally, I’d find it a little soul-destroying to sell a $150 item and receive a paltry $1.50 commission in return.
4. Find subscription based products that provide recurring commissions
Wouldn’t it be fantastic to create a source of recurring monthly income from a single sale? Well believe it or not, this is not only possible, but is possible in many niches.
When you can find suitable subscription based affiliate products that will appeal to your readers, these can be an excellent source of recurring commission for your online business. On google search for affiliate products with recurring commissions or affiliate products with residual income – and this will reveal a treasure trove of products for you to investigate.
Read the fine print carefully before getting too excited though. Make sure that the product you are promoting pays commission for the lifetime of referred customers’ membership. That way, as long as your customers membership (subscription) is active for that product or service, you keep making money every month.
Examples of products that typically pay recurring commissions are:
- Website hosting services – Site Rubix Premium membership
- SEO subscriptions such as Jaaxy, LongTail Pro etc.
- e-mail marketing software such as MailerLite, Campaign Monitor and Aweber
- e-commerce software such as Shopify and aShop
- Magazine subscriptions
- Clothing and fashion sites
Interested to learn more?
I hope you found this article interesting.
Your feedback and comments are always welcome, so feel free to drop me a note in the comments section below, or visit me over at Wealthy Affiliate.
If you’re ready to start building your online affiliate business, but haven’t found the right affiliate platform; check out my TOP RECOMMENDATION here.